Why Sticky Rice Digital?

There are plenty of creative social media agencies out there – so why us? Here at Sticky Rice, we can offer something different, something much more concrete. We have years of experience.

We’re much more than just a bunch of social media techs who play around on Twitter all day. Yes, we understand Twitter, Facebook and Instagram better than anyone around. Yes, we know the social sphere like the back of our hands. But our many years of experience within advertising, technology, HR, property and events gives us the ability to amalgamate knowledge and skillsets to build the best possible strategy for your business.

Unlike other agencies, we don’t just excel in social media marketing. We understand the expansive industries and sectors of the business world. So you can count on us to be relevant to your market and your audience.

And not forgetting, our corporate experience working in Singapore, Hong Kong, LA, London, Australia, Malaysia and beyond puts us in the best position to serve up fresh, exciting Sticky Rice services to both Asia and Europe.


Meet The Creative Chefs

It’s great to be able to put a face to a name when you work with so many people in your business. After many years of serving up fresh, results-driven campaigns to businesses across Asia and Europe, we understand that outsourcing your social media can be a scary thing when you’re new to the social world. So here’s a little introduction to the creative chefs behind our Sticky Rice services. 



A photo posted by Keefy Yap (@stickyricekeefy) on

Keefy – Director, Social Media & Strategy

Our digital guru. Malaysian born Chinese, Keefy is a melting pot of sorts with a background in creative advertising (Bartle Bogle Hegarty, Bates 141, Publicis Group), digital recruitment and employer branding across multicultural Asia (Malaysia, Singapore and Hong Kong).

Speaking six languages (Cantonese, Mandarin, English, Bahasa and Malay and Singlish), Keefy created Sticky Rice Digital to follow her passion in social media and to help businesses get up to date with online marketing.

Passion: spicy food, Nike Air Jordans, Piccolo coffee, wakeboarding and small dogs that look like cartoon toys.

Email Keefy here or connect with her on LinkedIn

A photo posted by Keefy Yap (@stickyricekeefy) on

Ell – Director, Social Media Client Services

Ell has collaborated with prominent financial services, technology, and digital companies across the Asia Pacific region. Having lived and worked in Sydney, Singapore and Hong Kong, Ell is now home again in London!

Passion: fantasy league football, beaches and playing tennis (very, very poorly).

Connect with Ell here on LinkedIn

A photo posted by Keefy Yap (@stickyricekeefy) on

Pia – Social Media Manager

Based in Hong Kong, Pia has a long career in research and analytics. Pia now runs a successful ecommerce social media fashion business in Manila.

Passion:  Adobo, lumpia pastries, pancit noodles and all things social.


A photo posted by Keefy Yap (@stickyricekeefy) on

Adam – Advisory

Adam had a distinguished advertising career in London and Sydney with leading agencies including MRM McCann and Publicis. Since 2010 Adam has been involved with building social media platforms in Portland, USA and London

Passion: food, salsa dancing, scuba diving and foot massages. 



Boo, Resident mascot

Our resident mascot, occasional receptionist, PA

Passion : sleeping, sausages and chasing birdies.



Do you want to use social media to reach a new audience? Do you want to increase positive sentiment about your brand? Do you want to generate leads? If your answer is yes, choose Sticky Rice Digital today. We are fully committed to staying ahead of the curve. Always.